AGRI 250 Agricultural Markets
This course will focus on the study of economics of agricultural markets and pricing institutions; analysis of supply, demand, elasticity, future markets; institutional arrangements in food marketing.
General Education Competency
[GE Core type]
AGRI 250Agricultural Markets
Please note: This is not a course syllabus. A course syllabus is unique to a particular section of a course by instructor. This curriculum guide provides general information about a course.
I. General Information
II. Course Specification
Course Type
Program Requirement
General Education Competency
[GE Core type]
Semester Contact Hours Lecture
45
Grading Method
Letter grade
III. Catalog Course Description
This course will focus on the study of economics of agricultural markets and pricing institutions; analysis of supply, demand, elasticity, future markets; institutional arrangements in food marketing.
IV. Student Learning Outcomes
Upon completion of this course, a student will be able to:
- Describe free-market principles including: supply, demand, Invisible Hand, reward-punishment
- Discuss, at a basic level, how food is marketed in the US and globally
- Identify major food marketing firms and various levels (wholesale, retail)
- Describe importance of "middleman"
- Identify and describe international trade agreements
- Describe methods of risk management relating to agricultural products
- Describe basic concepts relating to futures markets and their uses
- Implement basic marketing skills for successful management decision-making
V. Topical Outline (Course Content)
Unit
Topic
1
Marketing Activity
2
CME Video
3
Food Marketing
4
Supply and Demand
5
Elasticity
6
Market Structure
7
Price Discovery
8
CME Video/ Futures Markets
9
Options Markets
10
Consumption
11
Retail & Foodservice
12
Global Markets
13
Government
14
Market Power
15
Advertising
16
Grades &Standards
17
Marketing Margins
18
Transportation
19
Grain Marketing
20
Livestock Marketing
21
Guest Lecture
22
Guest Lecture
23
Guest Lecture
VI. Delivery Methodologies