LIS 476 Outreach and Advocacy for Cultural Heritage
Outreach and advocacy are critical components of successful archives and cultural heritage programs, encompassing broad areas of user concerns from digital exhibits to educational programs, to social responsibility. Students explore the principles of outreach as well as strategies for identifying partners and the needs of diverse user populations. They learn how to develop public and educational programs including exhibits, and publicity and marketing tools for many audiences. Students also examine professional ethics and core values of advocacy and social responsibility in national and international settings.