MKT 3328 Retailing
Prerequisite: MKT 3321 (with a grade of C or better). Course focuses on the position of retailing in the distribution channel; the part played by retailing in the economic system, with particular attention to the interaction between suppliers and consumers; and retail management functions, such as inventory management, pricing, buying, advertising, and sales promotion.
Prerequisite
Required: Take MKT-3321, minimum grade C
Offered
Spring Only