Public Relations and Marketing Communications (Minor)

Minor Requirements:

Required:

COMM 186	Introduction to Public Relations and Integrated Marketing Communications	4
COMM 281	Content Creation and Strategy	4
BUS 250	Principles of Marketing	4

Electives (choose two):

COMM 124	Media, Messages and Society	4
COMM 181	Public Speaking and Presentation	4
COMM 262	Media Convergence	4
COMM 286	Intro to Advertising Practice and Branding	4
COMM 323	Digital Cultures	4
BUS 100	Introduction to Business and Management	4
BUS 221	Project Management	4
BUS 224	Social Action Leaders	4
BUS 229	Corporate Social Responsibility: Managing People, Planet, & Profit	4
BUS 230	Why We Buy	4
BUS 231	Brand Management	4
BUS 270	Business Analytics	4
BUS 320	Negotiations	4
BUS 335	Marketing Research	4