SWO 633 Survey Research Methods
The course is designed to introduce students to the theory and practice of survey research. Students will work individually and collectively to prepare for and conduct a survey that will be pilot tested during the course. Course topics will include: matching research design to data needs; understanding the role of qualitative research in quantitative survey measurement; probability and non-probability sampling methods; developing questions and questionnaires; choosing modes and methods of data collection; analyzing survey data; and the effective presentation and reporting of survey findings to relevant audiences.
Prerequisite
SWO-651