Certificate in Social Media Management
Professional reporters and traditional media outlets now share the media stage with tweeters, bloggers, and citizen journalists - anyone with a social media account - who can and often do play critical roles as fact-gatherers, information distributors, and commentators. Social Media Specialists interact with the public in a variety of ways: posting content, fielding criticism, responding to feedback, and making sure the postings reflects the brand's mission and goal to name a few.
Certificate for Social Media Management
Social Media Management Courses
| COM 260 | Social Media Management | 3 |
| COM 390 | Current Trends in Social Media | 3 |
| BMK 320 | Consumer Behavior | 3 |
| BMK 355 | Internet Marketing | 3 |
| BMK 410 | Integrated Marketing Communications | 3 |
| Total Credit Hours: | 15 |
Note: Students are held to all prerequisite requirements; some students may require more than 5 courses to complete each certificate.