HOSM 173 Event Management

This course examines the impacts of special events, conceptualizes the event, and the economic impact of special events. The strategic cycle, planning functions, marketing of events, sponsorship, life cycle, control, budget and the logistics of event planning are presented.

Credits

2

Semester Contact Hours Lecture

30

Semester Contact Hours Lab

6

General Education Competency

[GE Core type]

HOSM 173Event Management

Please note: This is not a course syllabus. A course syllabus is unique to a particular section of a course by instructor. This curriculum guide provides general information about a course.

I. General Information

Department

Business

II. Course Specification

Course Type

Program Requirement

General Education Competency

[GE Core type]

Credit Hours Narrative

2

Semester Contact Hours Lecture

30

Semester Contact Hours Lab

6

Grading Method

Letter grade

Repeatable

N

III. Catalog Course Description

This course examines the impacts of special events, conceptualizes the event, and the economic impact of special events. The strategic cycle, planning functions, marketing of events, sponsorship, life cycle, control, budget and the logistics of event planning are presented.

IV. Student Learning Outcomes

V. Topical Outline (Course Content)

A. Determine appropriate venues for events B. Prepare and plan a major event C. Set-up banquet and meeting rooms D. Complete a Banquet Event Order E. Student must complete four hours working an event F. Use of technology at events G. Contracts and negotiations H. Responsible alcohol service

VI. Delivery Methodologies

Required Assignments

Chapter homework and case studies with each chapter 1-18 Plan, execute and present a major event Four hours of event participation Set-up meeting and banquet room Complete a Banquet event order

Required Exams

Chapter tests Final exam with certification from the American Hotel and Lodging Association Completed event with class presentation

Required Text

Convention Management and Service. Astroff and Abbey. 8th edition. Professional Meeting Management: Comprehensive Strategies for Meetings, Conventions and Events. Professional Convention Management Association. 5th edition.

Specific Course Activity Assignment or Assessment Requirements

Chapter homework and case studies with each chapter 1-18 Plan, execute and present a major event Four hours of event participation Set-up meeting and banquet room Complete a Banquet event order Chapter tests Final exam with certification from the American Hotel and Lodging Association Completed event with class presentation