Program Information
A.S. Degree - Code 2231 - Catalog 2018/2019
Daniel Biferie, Chair, 386-506-3581, Daniel.Biferie@daytonastate.edu
Steven Benson, Program Coordinator, 386-506-3932, Steven.Benson@daytonastate.edu
Cathy Shone, 386-506-3581, Cathy.Shone@daytonastate.edu
Program Mission, Description, and Outcomes
Mission:
The mission of the program is to equip students with skills that prepares them for entry-level positions in interactive media including broadcast, print, web design, and related professions; embracing excellence and diversity.
Description:
In the discipline, students blend narrative writing, photography, video, audio, social media, web creation, media design, and analytics to develop multimedia marketing plans that promote businesses and organizations. Throughout the program, students will build a portfolio highlighting skills in each area. The program culminates in a final, team multimedia project, showcased on the department website.
Outcomes:
Graduates of the program will be able to:
- Explain the functions of hardware and software as relate to multi-media production and delivery.
- Demonstrate professional interpersonal and business communications skills in a diverse environment.
- Employ team skills in the production of multi-media projects.
- During the planning process for multi-media projects, critically evaluate relevant information and assets for targeted audiences.
- Design a multi-media project that incorporate writing and reportage, still photography, video, audio and web creation, design and analytics.
- Evaluate audience feedback and analytics of the multi-media projects.
Note: This program is eligible for federal financial aid and state bright futures.
Approximate Additional Costs
*Lab Fees: $267 over the entire program
*Equipment: estimated $400 for DSLR or $100 for start-up equipment through rental program
*Minor equipment and other supplies: estimated $400 over the entire program
*Textbooks: $250 per semester
Additional Admission Requirements
All new and transfer students are required to meet with the Chair or Program Coordinator prior to registration. Please call or email for an appointment for an hour-long consultation and tour of the facilities.
Careers
Correspondent
Graphic Designer
Multimedia Assistant
Multimedia Designer
Social Media Assistant
Video Editor
Videographer
Web Designer
Website Manager
Note: Need help preparing for your job search? Login to Daytona State's Career Services Online (CSO) to create your personal career account, or email your Daytona State College Career Advisor.
General Education Courses
General Education Core - 15 Credits
Communication Core (6 credits)
| ENC1101 | Introduction to Composition | 3 |
| SPC2608 | Oral Communications/Research/Presentation Skills | 3 |
Mathematics Core (3 credits)
Social Sciences Core (3 Credits)
Humanities Core (3 Credits)
Note: Prior to enrollment in college-level English or math courses, some students may be advised to complete college preparatory/developmental course work. See an Academic Advisor to determine developmental course requirements.
Program Specific Courses
| DIG2000 | Introduction to Digital Media | 3 |
| DIG2100 | Web Design I | 3 |
| OR | |
| GRA2144 | Web Publishing | 3 |
| DIG2500 | Fundamentals of Interactive Media | 3 |
| DIG2441 | Mobile Devices and Applications of Social Media | 3 |
| GRA1543 | Graphic Design Studio | 3 |
| JOU1100 | Introduction to Journalism | 3 |
| MAR2101 | Social Media Marketing | 3 |
| MMC1000 | Introduction to Mass Communication | 3 |
| MUM2630C | Sound for Media | 3 |
| PGY1101 | Photography as an Art Form | 4 |
| PGY1800 | Photography and Image Making | 4 |
| PGY2750 | Introduction to Video Production | 4 |
| RTV1000C | Fundamentals of Broadcast Production and Lab | 4 |
| RTV2104 | Broadcast Research/Newswriting/Presentation Skills | 3 |
| DIG2974 | Interactive Media Capstone | 4 |
Sample Program of Study
Year 1
1st Semester
| DIG2000 | Introduction to Digital Media | 3 |
| ENC1101 | Introduction to Composition | 3 |
| PGY1101 | Photography as an Art Form | 4 |
| PGY1800 | Photography and Image Making | 4 |
2nd Semester
| ARH2050 | Survey of Art History I | 3 |
| GRA1543 | Graphic Design Studio | 3 |
| | |
| MGF2106 | Survey in Mathematics | 3 |
| OR | |
| MAC1105 | College Algebra | 3 |
| | |
| MMC1000 | Introduction to Mass Communication | 3 |
| DIG2441 | Mobile Devices and Applications of Social Media | 3 |
Summer Semester
| PGY2750 | Introduction to Video Production | 4 |
| SPC2608 | Oral Communications/Research/Presentation Skills | 3 |
Year 2
1st Semester
| DIG2500 | Fundamentals of Interactive Media | 3 |
| JOU1100 | Introduction to Journalism | 3 |
| MAR2101 | Social Media Marketing | 3 |
| MUM2630C | Sound for Media | 3 |
| RTV1000C | Fundamentals of Broadcast Production and Lab | 4 |
2nd Semester
Total Credit Hours: 65